The Parisian brand and So launches its second-hand offer with Paradigme.

Parisienne et Puis: responsible, timeless and Made in France collections

The Parisian brand and So defends a sustainable vision of fashion. Faithful to its convictions, the brand wishes to promote desirable and responsible fashion.

The brand favors Made in France production to support the French industry and limit its carbon footprint . In order to preserve French know-how , the brand makes its collections with French artisans.

Parisienne et Puis: a committed brand

The brand donates part of its revenue to associations in line with its values ​​because responsible fashion is also committed fashion that translates its values ​​into reality.

After supporting organizations such as No More Plastic, WWF, Keep a Breast and the Fondation de France , Parisienne and Tandi are once again getting involved alongside Reforest Action . This association works to preserve, restore and create forests in France and around the world. For each order placed, the brand undertakes to replant a tree in a French forest .

Commitments for more responsible fashion and an obvious choice for the brand to now choose second-hand with Paradigme to give a second life to its collections.

Parisienne and So x Paradigme: how does it work?

1 - Give a second life to your Parisienne et Tandi pieces via the Seconde Main corner on parisienne-et-temporel.com

2 - Immediately receive your gift card after checking the pieces sent: no need to make an announcement or wait for your piece to be sold

3 - Use your gift card on parisienne-et-temporel.com or on the selection of beautiful second-hand brands on paradigm.fr.

Join our movement towards more circular fashion .

Together, let's change the paradigm in fashion so that second-hand becomes a reflex!