Paradigme réalise une première levée de 1.2M€ pour développer sa plateforme de seconde main

Paradigme carries out an initial fundraising of €1.2M to develop its second-hand platform

Paradigme raises €1.2M to revolutionize high-end second-hand fashion

Paradigme , the second-hand platform dedicated to beautiful brands, completes a first fundraising of €1.2M. This operation marks a new stage in the development of Paradigme , which aims to transform the fashion sector to make it more sustainable and circular .

A promising first fundraising

Several renowned investors participated in this fundraising , demonstrating the confidence and interest generated by Paradigme. Among them, we find prestigious players in fashion, e-commerce and retail such as Showroomprivé , Ilan Benhaim ( Veepee ), Édouard Nattée ( FoxIntelligence ), Frédéric Maus ( WSN ) and Grégoire Baudry ( Bain & Company ).

Other important players in investment in France are participating in this round, such as Vanessa Proust ( One Green ), Hartwood , Fabrice Lépine ( Wonderbox ) , NEO Founders or Campus Fund .

This first fundraising will allow Paradigme to strengthen its team , improve its technological tools and develop its community , with the aim of multiplying its volumes by 10 by the end of the year .

A proven model ready to accelerate

Since its launch two years ago, Paradigme has stood out by offering an innovative second-hand approach . Thanks to strong partnerships with renowned brands and major fashion players, Paradigme has managed to build a proven model and is ready to accelerate . With more than 15 partners already committed, including Showroomprivé , Le BHV Marais , Ines de la Fressange Paris or even La Fée Maraboutée , Paradigme is ready to take on new challenges and extend its second-hand model to as many people as possible.

An ambitious mission

The mission set by the founding brothers Fabien and Vincent Huché-Deniset : change the paradigm in fashion and encourage people to adopt the second-hand reflex .

Aware of the current challenges in the sector, the Paradigme team is committed to offering a viable second-hand alternative for its partners as well as a great experience in purchasing and reselling its clothing for customers .

Meet market needs

Paradigm was founded from key issues seen in second-hand fashion .

  1. It's too complicated to resell your clothes
  2. The purchasing experience does not always make you want
  3. Fashion players are not involved enough on the subject

To respond to these problems, Paradigme has developed a unique second-hand solution.

  1. With Paradigme , the purchase of clothing is immediate and guaranteed , via gift cards valid at Paradigme or their partners
  2. Paradigme selects, controls and refurbishes second-hand clothing from the finest brands
  3. Paradigme supports fashion players in launching their second-hand offer : it is possible to resell your clothes in 2 minutes in exchange for a gift card from the partner or from Paradigme

This first fundraising of €1.2M marks a crucial step in the Paradigme adventure , affirming its position as an expert platform in high-end second-hand fashion .

With an ambitious mission , a dedicated team and the support of renowned investors , Paradigme is ready to continue its growth and transform, on its scale, the fashion industry for the better .